The countdown is on to Jägermeister’s first-ever Haus of Kühl in Nairobi, taking place this Saturday, 26th September, at Sk8City, Diamond Plaza 2, from 6 PM to 4 AM. The experience, bringing together music, dance, fashion, art and nightlife, will feature international acts from South Africa: KMAT and MfanaTouchLine, alongside more than 36 Kenyan super star performers, DJs, dancers and fashion / art creatives.

Hosts Mariah and Sameer Bry will guide guests through an expansive showcase that will feature singer Iyanah and dancers Ian Tico andThee Iconic who will take the stage alongside a dynamic lineup of DJs, including Basthma, Burugu, Calvin The Curator, Coco Kahi, DJ Lyta, DJ Mani, DJ Rayma, Hiribae, Jayeda, JM1, Kamz, Kaneda, Kiptala, Kurtiss E, Love, Mani, Monzo, Mura, Mtu Solo, Mr. Arkitech, N!k, Njeri wa Baaba & Santa Currie, Safari Oontz Collective, Selekta V, Selo, Shi, Sir M & Mista C, Suraj, The Vibe Initiator, Tinashe The DJ, Wembe Waves and Zhai—bringing together a distinctly Kenyan sound and energy for Nairobi’s first Haus of Kühl.

Fashion will also take centre stage at Haus of Kühl Nairobi, reinforcing the platform’s commitment to celebrating the intersection of music, art and culture. Guests will have exclusive access to limited-edition Jägermeister collaborations with two of the region’s most exciting streetwear brands, Have A Good Trip and Pesos. The highly anticipated collections will make their debut at Haus of Kühl, offering attendees the opportunity to experience and purchase unique pieces inspired by the spirit of creativity, self-expression and Anything But Ordinary moments that define the Jägermeister brand.

Jägermeister is placing SafeNow at the heart of the Haus of Kühl Nairobi experience. SafeNow is a global personal safety platform that allows users to create a trusted network of friends, family or nominated contacts and quickly alert them if they need assistance. Guests at the event will be asked to download the SafeNow app before arriving to set up their trusted contacts and have it ready for the night. The app can be used while travelling to the event, throughout the experience and on the journey home. 

Haus of Kühl will feature a dedicated Safe Now Zone, designed for guests to pause, recharge and reset whenever they need a moment away from the energy of the dance floor. The wellness space will have complimentary phone charging stations, free Wi-Fi, refreshing water and silent disco headphones playing calming ambient immersive soundscapes. The Safe Now Zone will be a destination in its own right and an intentional moment of calm within the festival experience, giving guests the space to breathe, reconnect and return to the night feeling refreshed.

Ephraim Manana Snr, Culture & Experiential Marketing Manager, Jägermeister says, “Great nightlife starts with creating spaces where people feel safe, supported and free to enjoy the moment. With SafeNow, we’re giving our guests another layer of support, from the moment they leave home, throughout the event and as they make their way home. We want people to come ready to experience Haus of Kühl, knowing that their wellbeing is part of the experience.”

Beyond the SafeNow Zone, Haus of Kühl will feature multiple spaces including the Main Stage, Dance Stage, Silent Disco, Manifest Speakeasy, Meister Market and Gaming Zone, creating an immersive night celebrating Nairobi’s creative and nightlife culture.

SafeNow will give guests an added layer of safety and support before, during and after the event so they can Feel Safe, Stay Connected and Enjoy the Night.

Meera Karia, Director Business Development at Viva Global Kenya concludes, “At Viva Global, we are super proud to partner with Jägermeister in Kenya and are excited to bring this first-of-its-kind Haus of Kühl experience to Nairobi. We look forward to welcoming guests to an unforgettable celebration of music, culture and creativity. As always, we encourage everyone to enjoy the experience responsibly by planning a safe journey home, using ride-hailing services and never drinking and driving.”