A Custom Suit Isn't Bespoke

Think custom-made, made-to-measure and bespoke mean the same thing? They don't. A made-to-measure suit starts with an existing pattern. Custom-made starts with your measurements and design. Bespoke starts with you: roughly 50 measurements, an individual paper pattern and a master cutter shaping the suit around your body. That is why custom-made and made-to-measure can start around KES 40,000–80,000, while bespoke starts at about KES 150,000. Now you know what you're actually paying for.