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Why Mike Kayihura Is Betting His Music Career on East Africa | Rwanda Edition

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Mike Kayihura’s music career has taken him from church choirs and a first Rwandan paycheck to regional recognition across Rwanda, Uganda and Kenya. But behind the songs is a financial story shaped by contracts, missed opportunities, poor money decisions, community support and the difficult business of building a sustainable career as an independent artist. On this Financially Incorrect Rwanda Edition, Mike opens up about what it really costs to build a music career in East Africa, including the contracts that kept him from releasing music for years, the money he made from early commercial work, the unexpected success of “Sabrina,” and why Uganda eventually became such an important market for his music. He also reflects on the money he wasted when his career began taking off, the impact of COVID-19 on live performance, learning to treat music as a business, and rebuilding his career after restrictive agreements. The bigger story is about more than music. It is about creative ownership, financial discipline, contract literacy and the importance of thinking beyond your home market. #personalfinance #wealthbuilding #howtomakemoneyonline #independentartist #eastafricanmusic --------------------------------------------------------------------------------------------------------------------------------------- Access all our links in one place: https://lnk.bio/Financially_Inc 💹 Ready to start trading? 🧑‍🏫 Learn how to trade: https://lnk.bio/fxpesa 📲 Open a demo trading account: https://bit.ly/DemoAccountYT 📈 Start live trading: https://bit.ly/LiveAccountYT --------------------------------------------------------------------------------------------------------------------------------------- Mike Kayihura EP: https://open.spotify.com/album/3xd8E44n17PXTxmliiy7Fg Episode Chapter 00:00 Mike Kayihura on Music, Money & Identity 03:00 Growing Up Across Rwanda, Uganda & Kenya 06:30 Finding His Voice Through Church 10:00 His First $100 and First Big Paycheck 15:00 When Music Started Becoming Serious 20:00 The Influence of Family & Community 26:00 Moving to Ethiopia to Study Music 30:00 Learning Music Through Improvisation 34:00 The Contract That Restricted His Music 38:00 Making Barely Mixed on a Budget 41:00 Five Years Without a Formal Release 44:00 How “Sabrina” Changed Everything 46:00 Why Uganda Became a Major Market 48:00 Making Money, Spending Money & Regrets 50:00 What COVID Did to His Music Income 52:00 Another Contract, Another Career Setback 55:00 Trusting Friends Over Legal Advice 58:00 Rebuilding His Career With Inaza 1:02:00 Why Rwandan Artists Need Regional Markets 1:06:00 Building Beyond Kigali 1:10:00 Where His Music Income Comes From 1:12:00 The Business of Being an Artist

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