Why A Song Needs A Campaign

Your song is not finished when you upload it. Bilha Ngaruiya says top music earners build a full rollout around every release. That can mean the audio, video, behind-the-scenes content, lyric video, visualizer, reactions and more. One song may need around 12 pieces of supporting content to keep the audience engaged. The artists who understand this are not just releasing music. They are building campaigns