'Bragging rights' up for grabs at game-changing Ultimate Championship, says Coe

Jamaican sprint legend Usain Bolt, in his role as an ambassador for the Ultimate nine years after retiring from the track, said it was "great to see track and field going in a different direction".

'Bragging rights' up for grabs at game-changing Ultimate Championship, says Coe (Photo: Citizen Digital)

World Athletics president Sebastian Coe speaks during a press conference ahead of the World Athletics Ultimate Championship at the Gyula Zsivotzky National Athletics Centre in Budapest on September 10, 2026. (Photo by Attila KISBENEDEK / AFP)

Global "bragging rights" are up for grabs at the Ultimate Championship in Budapest, World Athletics president Sebastian Coe said Thursday, hailing the inaugural three-day event as an "incubator for change".

Originally published by

Citizen Digital

11 Sept 2026 · citizen.digital

Kenya's Citizen Digital: news, politics, business, sports and entertainment.

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