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Latest business management stories from across Kenya.

Meta to introduce fresh WhatsApp charges for Kenyan firms
Business Today KenyaSMART BUSINESS

Meta to introduce fresh WhatsApp charges for Kenyan firms

Meta’ WhatsApp will introduce a new pricing model that will see Kenyan companies spend about Sh0.52 ($0.0040) per delivered utility message. Effective October 1, 2026, businesses that reduced reliance on traditional messaging channels like…

1 min read
Harnessing Perception to Influence Customer Behaviour
Business Today KenyaSMART BUSINESS

Harnessing Perception to Influence Customer Behaviour

By Alice Ngatia In the dynamic world of marketing, where competition for consumer attention is fierce, understanding human psychology is as critical as crafting the perfect campaign. One fascinating concept that marketers often leverage,…

4 min read
CHAN 2024: A Golden Opportunity for Kenyan Businesses
Business Today KenyaSMART BUSINESS

CHAN 2024: A Golden Opportunity for Kenyan Businesses

As Kenya prepares to host the 2024 African Nations Championship (CHAN), excitement is building—not just among football fans, but also within the business community. The tournament, which brings together national teams composed of players…

3 min read
Seven Business Mistakes to Avoid in 2025
Business Today KenyaSMART BUSINESS

Seven Business Mistakes to Avoid in 2025

2025 is the year of business. That’s what many of us declared at the beginning of the year—and truthfully, for those yet to begin the journey, the dream is still alive and valid. I believe that wholeheartedly. So, before you start the…

3 min read
How Farmers Can Boost Their Poultry Feeds with Bio-Slurry
Business Today KenyaSMART BUSINESS

How Farmers Can Boost Their Poultry Feeds with Bio-Slurry

In the grip of economic struggles in an already rough economy whose tides never seem to cool, poultry farming has become a popular financial escape route for many farmers, small- and large-scale alike, to provide the much-needed income…

3 min read
Turn Negative Customer Feedback into Positive Transformation
Business Today KenyaSMART BUSINESS

Turn Negative Customer Feedback into Positive Transformation

Customer feedback has and will always be far more than a post-transaction formality — it is a strategic asset that, when harnessed effectively, drives innovation, deepens customer loyalty, and secures a competitive advantage.

4 min read
Kingdom Bank Promises MSME Loans Based On Pay Bill History
Business Today KenyaSMART BUSINESS

Kingdom Bank Promises MSME Loans Based On Pay Bill History

Kingdom Bank, a subsidiary of the Co-operative Bank of Kenya, has launched an innovative solution aimed at easing payments for micro, small and medium-sized businesses (MSMEs). The solution entails using till numbers, pay bill or USSD code…

2 min read
M-Pesa Beats Safaricom in Top 10 Superbrands Ranking
Business Today KenyaSMART BUSINESS

M-Pesa Beats Safaricom in Top 10 Superbrands Ranking

Kenyan mobile payment brand M-Pesa has for the third year been voted Kenya’s leading Superbrand, ahead of its parent company, Safaricom, which placed second, once again in the latest superbrands ranking.

4 min read
Foreign Brands Dominate Consumer Tastes in Africa
Business Today KenyaSMART BUSINESS

Foreign Brands Dominate Consumer Tastes in Africa

Despite 64% of Africans expressing confidence in the continent, they remain loyal to non-African brands, which have retained their lowly 14% of the most admired brands in Africa

3 min read
Gin Inspired By Rich Maasai Culture Hits Global Market
Business Today KenyaSMART BUSINESS

Gin Inspired By Rich Maasai Culture Hits Global Market

African Originals, the pioneering craft spirits brand, has announced the launch of The Mara Edition Gin, which pays homage to the rich heritage and natural splendour of Kenya’s Northern Mara region.

2 min read
Branch, Solv Kenya Partner To Extend Loans To MSMES
Business Today KenyaSMART BUSINESS

Branch, Solv Kenya Partner To Extend Loans To MSMES

Branch MFB and Solv Kenya, a full-stack B2B marketplace for micro, small and medium enterprises (MSME), have entered into a strategic partnership to extend loans, business development support and market linkages to Kenyan MSMEs. The…

2 min read
A history of audit failures
Business Today KenyaSMART BUSINESS

A history of audit failures

The admission by Olympus Corp that it falsified financial reports for more than a decade should not shock anyone. The shock is that, for years, auditors failed to detect such massive fraud. The failures of auditors to uncover cooked books,…

4 min read