Mtoto Newz International Limited and Nation Media Group PLC (NMG), alongside the Nation Media Foundation, have officially entered into a strategic partnership aimed at amplifying the voices of children and young people across the region.

The statement, signed in Nairobi by Nation Media Group CEO Geoffrey Odundo and Mtoto Newz Founder Jennifer Kaberi, outlines a joint effort to foster innovative, ethical, and youth-centered media initiatives.
Founded as a pioneering digital media organization dedicated to child rights, Mtoto Newz works to make children visible in social, economic, and political discourses. Operating under the philosophy that young people should be active participants rather than passive spectators, the platform leverages technology, journalism, and research to give children a voice in issues directly affecting their lives.
Through child-led reporting, educational podcasts, digital tools, and media literacy campaigns, Mtoto Newz bridges the gap between youth and decision-makers. The organization’s approach combines youth empowerment with strict child safeguarding standards to ensure safe, meaningful participation across all media channels.
Through this collaboration, Mtoto Newz and Nation Media Group have committed to several key strategic pillars:
  • Child-Led Content Creation: Co-producing youth-focused news and educational programming that informs, inspires, and amplifies young voices.
  • Platforms for Expression: Developing civic engagement and storytelling avenues that allow children to address critical issues within their communities.
  • Educational Outreach & Mentorship: Establishing school media clubs, creative forums, and mentorship programs to equip the next generation with journalism and leadership skills.
  • Safeguarding & Ethical Standards: Championing safe, inclusive participation by upholding rigorous standards in child protection, editorial excellence, and responsible reporting.